The Choice of a Lawyer Is an Important Decision and Should Not Be Based Solely Upon This Blog
I grew up around St. Louis, so there are a few things that I not only know by heart, but are pretty much instinct at this point. I know that if I mention Buckley, I get $200 off the price of my car. I know that Dave Sinclair is thankful and wants me to know his address. But, most of all, I know that if I have a personal injury lawsuit, I call Brown & Crouppen at 421-HELP.
Brown & Crouppen was started by two gents named Ron Brown (not to be confused with Don Brown at the entrance to The Hill) and Terry Crouppen. Now, for years, personal injury lawyers and used car salesmen have had local commercials in St. Louis that play 23 hours a day on all the local channels. Watching so many Brown & Crouppen commericals during Saturday morning cartoons on channel 11 is probably what drove me to choose a career path in law.
But there is a new Missouri law threatening these media gems from reaching our TVs, radios, and mailboxes. What I don’t understand about the new law is the harm, if any, that these ads are causing.
Lawmakers claim these ads influence individuals too much in their decisions when choosing an attorney. But there should not be a law restricting what lawyers can advertise because individuals do not put enough effort into their searches for the proper attorney. When you pick a lawyer from an infomercial, what exactly are you expecting? Atticus Finch? No. You should be expecting exactly what the commerical promises: a lawyer with a firm who specializes in whatever area of law they say, whether it be personal injury or family law.
Part of the proposed law would require any disclaimer to be read at the same pace as the phone number. Why should lawyers alone be forced to expand their disclaimers? Surely, if lawyers have to read their disclaimers slowly, then every other disclaimer should be slowed down as well. Why should Terry Crouppen be barred from advertising his services in the manner he wishes? He’s a Missouri business owner just like Ted Drewes, even if he doesn’t “put a little wiggle in it.”